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Search Engine Marketing

SEM by Leading Google Ads Agencyin Singapore

Drive Results Fast with Search Advertising

Search Engine Marketing (SEM) is one of the most effective ways to reach potential customers at the exact moment they are searching for your services. With the right strategy, SEM campaigns can deliver immediate visibility, qualified traffic and measurable returns on investment.

At Activa Media, we are recognised as a trusted Google Ads agency in Singapore. Our team combines deep expertise, industry insights and meticulous campaign management to ensure your ads perform at their best.

Benefits of SEM & Google Ads

SEM offers a powerful way to connect with the right audience at the right time, delivering results that are immediate, measurable, and adaptable to your business goals.
  • Instant Visibility

    Appear at the top of search results when potential customers are actively looking for what you offer
  • Targeted Reach

    Advertise based on keywords, location, demographics and intent
  • Measurable ROI

    Track performance and optimise campaigns for better cost-efficiency
  • Flexibility

    Scale campaigns up or down quickly to match business goals and budgets

Types of Google Ads We Specialise In

We manage the full suite of Google Ads formats, tailoring each to your business goals and target audience. Here are the most common types that we specialise in:
Text-based ads that appear at the top of Google search results, targeting users actively searching for your services
Visual banner ads shown across Google’s Display Network, designed to build awareness and reach audiences while they browse websites
Engaging ads served on YouTube and partner sites, ideal for educating, demonstrating, or storytelling through video
An all-in-one campaign type that uses Google’s AI to run ads across Search, Display, YouTube, Gmail and Discover; allowing advertisers to maximise their reach and conversions

Our Approach to SEM Campaigns

Keyword Strategy

We conduct in-depth keyword research to identify the most relevant and profitable search terms, balancing reach with cost-efficiency.

Ad & Landing Page Creation 

Our team crafts compelling, accurate ad copy and landing pages designed to engage searchers and encourage action.

Campaign Management

From bidding strategies to audience targeting, we manage every aspect of your campaigns, monitoring performance daily and optimising for the best possible results.

Conversion Optimisation

Beyond clicks, we focus on turning visitors into patients or customers. Through smart landing page design, call tracking and A/B testing, we ensure campaigns generate tangible outcomes.

Why Choose Activa Media for SEM Services in Singapore?

  • Proven track record with clients across 100 industry sectors
  • Google Ads certified team with hands-on experience since 2005
  • Compliance expertise for industries with strict advertising rules
  • Data-driven optimisation that balances cost efficiency with growth

FAQs

What are the KPIs and key metrics for SEM campaigns?

What are the factors that affect Google Ads quality score?

How do I decide the right budget for my Google Ads campaign?

Why do I need an SEM agency when I can run Google Ads on my own?

How do I avoid overspending my budget on Google Ads?

Start Reaching the Right Audience Today

SEM is more than just clicks — it’s about connecting with people at the exact moment of intent, quickly. With Activa Media as your Google Ads partner, you gain customised strategies, seamless execution, and an experienced team that ensures every campaign delivers meaningful results.

Book your free consultation

Start with a no-obligation session to uncover your goals and challenges.

Get a tailored strategy

Receive a plan built around your goals, not a one-size-fits-all.

Launch and grow your business

Put your vision into action and scale with confidence.